摘要
Responsible for leveraging Google Analytics 4 (GA4) to extract, analyze, and interpret data to support business objectives and decision-making processes. Requires proficient understanding and translating business requirements into actionable insights and recommendations derived from GA4 data.
About the Role
Position Title: Data Insights Analyst
Location – Hyd-India #LI Hybrid
Key Responsibilities:
- Data Extraction & Analysis: Extract and analyze GA4 data to provide meaningful insights into user behavior, website performance, and digital marketing effectiveness.
- Reporting & Dashboarding: Develop custom reports, dashboards, and data visualizations using GA4 data to monitor key metrics and performance indicators.
- Insights and Recommendations: Providing actionable insights and recommendations to optimize website performance, user experience, and marketing campaigns.
- Customization & Configurations: Configure GA4 data streams, events, and conversions to align with business goals and KPIs (key performance indicators). Utilize custom dimensions, metrics, and attribution models to capture and analyze data relevant to unique business needs.
- Pharma knowledge: Understanding of the Pharma industry landscape, including regulatory compliance, patient journey mapping, and healthcare data privacy considerations
Qualifications:
- 2-4 Years of experience in digital analytics, hands on experience on Google Analytics 4.
- Proficiency in Google Analytics and Google Tag Manager.
- Strong analytical skills and ability to interpret data.
- Understanding of digital marketing concepts and website optimization techniques.
- Excellent communication skills to present findings and recommendations effectively
- GA4 Certification is strongly preferred
Why Novartis
Our purpose is to reimagine medicine to improve and extend people’s lives and our vision is to become the most valued and trusted medicines company in the world. How can we achieve this? With our people. It is our associates that drive us each day to reach our ambitions. Be a part of this mission and join us!
Learn more here: http://www.novartis.com/about/strategy/people-and-culture
You’ll receive: You can find everything you need to know about our benefits and rewards in the Novartis Life
Handbook. http://www.novartis.com/careers/benefits-rewards
Join our Novartis Network: If this role is not suitable to your experience or career goals but you wish to stay connected to hear more about Novartis and our career opportunities, Join the Novartis Network here:
http://talentnetwork.novartis.com/network.
Commitment to Diversity & Inclusion:
We are committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.
Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? http://www.novartis.com/about/strategy/people-and-culture
Join our Novartis Network: Not the right Novartis role for you? Sign up to our talent community to stay connected and learn about suitable career opportunities as soon as they come up: http://talentnetwork.novartis.com/network
Benefits and Rewards: Read our handbook to learn about all the ways we’ll help you thrive personally and professionally: http://www.novartis.com/careers/benefits-rewards
Accessibility and accommodation
Novartis is committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the recruitment process, or in order to perform the essential functions of a position, please send an e-mail to [email protected] and let us know the nature of your request and your contact information. Please include the job requisition number in your message.
Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.
